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Taking the Show on the Road (Tips for Booking Successful Author Events)

In book marketing, we tend to get focused on all of the online promotion opportunities that are available to us. And while it’s so important to explore and utilize those, we shouldn’t forget how beneficial...

6 Tips for Using Bonus Content to Boost Your Book Promotion

Creativity is a huge part of being an indie author. And while a lot of creativity goes into writing your book, it shouldn’t end there. When it comes to book promotion, indie authors have the...

Creating Best-Selling Book Ideas

It’s one thing to write a book; it’s quite another to write a book that will sell. We all want to follow our passion, write our dream, and dance creatively with our muse.

6 Sure-Fire Gift Ideas for Your Writer Friends

If like us, you have friends who happen to be writers, then here are some suggestions that could end up saving you countless hours.

What to Include in Your Author Newsletter

As authors, we all know that your email list will help you sell more books. Not having an active email list means you’ve got to start your marketing efforts from scratch every time you launch...

Why Every Indie Author Needs a Newsletter (And How to Create a Great One)

In creating your book marketing plan, it can be tempting to focus your efforts on advertising. But while these strategies have the potential to be effective, they can also be quite unpredictable.

4 Tips on How to Get Noticed on Twitter: An Indie Author’s Guide

When it comes to book promotion, the importance of making connections cannot be overstated and we’re lucky to live in a time where, through social media, there are so many avenues available to make this...

The Power of Reader Engagement and 5 Tips to Make it Happen

When we talk about book marketing, many authors tend to think that the ultimate goal is book sales. But what often gets overlooked is reader engagement.

3 Ways to Turn Your Casual Readers into Diehard Fans

Have you ever wondered why some authors seem to have such a dedicated fanbase? And more so, how you can establish one yourself?

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