Something To Be Proud Of

SOMETHING TO BE PROUD OF by Martin Tiongson is a candid and insightful memoir that chronicles the author’s 14-year journey through the highs and lows of small business ownership in America. Spanning from 2011 to 2024, Tiongson shares his experiences operating three distinct food-service ventures—a gelato shop, a bagel store, and a French bakery—offering readers a year-by-year account of the challenges, triumphs, and lessons learned along the way. Beyond detailing the operational aspects of running a business, the memoir delves into broader themes such as negotiation strategies, customer psychology, management philosophies, and adapting to macroeconomic shifts, including the COVID-19 pandemic . Tiongson’s narrative is refreshingly honest, often challenging conventional business wisdom and providing practical insights into problem-solving and resilience . His storytelling is both accessible and engaging, making complex business concepts relatable to aspiring entrepreneurs and seasoned professionals alike. While the memoir is deeply rooted in the food-service industry, its overarching messages about passion, perseverance, and personal growth resonate universally.