Originally Posted 2/15/18 If, as an indie author, you feel like you’re learning how to swim by jumping straight into the deep end, you aren’t alone. But, although it’s admirable to jump in both feet...
Originally posted 2/9/18 When indie authors come to me and ask “Should I just give up?” it’s hard to answer. Without knowing a lot of the history of the book or what the author has...
There’s no time like the present to assess what you’re doing and how well it’s working. From there you can realign your marketing efforts and start selling more books.
Great marketing often relies on two important resources: time and money. But it doesn’t always have rely on both equally.
(Originally Posted 2/20/20) There are a handful of book marketing strategies that are tried and true. And as such, authors can sometimes rely too heavily on these and miss out on the rest of the...
If you want to sell more books, (and spoiler alert: we all do), you have to really know your reader.
Working smarter, not harder, applies to most things. And social media should be at the top of your list of strategies to streamline.
Marketing your book to the media is a great way to get exposure for your book. And while you may be tempted to go after the big national outlets right out of the gate, don’t...
It’s one thing to write a book; it’s quite another to write a book that will sell. We all want to follow our passion, write our dream, and dance creatively with our muse.