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ISBN:
978-1737518105

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THE AGE OF CUSTOMER EQUITY

By Allison Hartsoe

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THE AGE OF CUSTOMER EQUITY by Allison Hartsoe simplifies and humanizes customer data so that businesses large and small can grow and benefit. Putting the customer first is still possible, and necessary, in today’s analytics-driven business sector, and this author is talented and experienced in showing both budding and established entrepreneurs how to do this. Case studies and interviews offer real-world, hands-on advice to leaders and business owners.

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