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Shoveling $H!t

50+ PROVEN CHEAT CODES FOR ENTREPRENEURS—NO B.S., NO FLUFF!

Ever feel like running a business is just… shoveling s**t?
You’re not alone. This brutally honest book takes you inside the messy reality of entrepreneurship.

WHAT YOU’LL LEARN:

  • How to overcome fear & self-doubt (so it stops holding you back!)
  • The truth about business failures—and why they’re NECESSARY for success
  • Sales & marketing hacks that actually work (even if you hate selling)
  • Why most entrepreneurs stay broke—and how to escape the cycle

 

If you’re tired of sugarcoated success stories and want the REAL DEAL… this book is for you.

BUY IT NOW & START BUILDING YOUR BUSINESS—WITHOUT THE B.S.!

 

2025 NONFICTION BOOK AWARDS GOLD WINNER

“The world needs to be exposed to Kass and Mike. Entrepreneurs who don’t devour this book are grossly negligent.”
—From the Foreword by Gary Vaynerchuk

NO ONE SHOVELS MORE $H!T THAN ENTREPRENEURS. DIG IN!

In 2023, entrepreneurs started a record 5.5 million new businesses in the United States, lured by the siren call of life-changing wealth.

But entrepreneurship is hard. Brutally hard. And instead of swimming in seas of cash, many founders find themselves buried under mountains of crap.

In Shoveling $h!t: A Love Story, Kass and Mike Lazerow share hard-learned lessons from decades of shoveling as cofounders and early investors in startups that have generated more than $10 billion in realized gains. As the cofounders of Golf.com and Buddy Media, which Salesforce bought for $745 million, they’ve lived what they call the “Imbalanced Life” and have the scars and gains to prove it.

Whether you are deciding to leap or have already lept, Shoveling $h!t: A Love Story will teach you how to embrace the beauty of the struggle and use the tools and entrepreneur’s mindset to overcome the misery and uncertainty that awaits. Inside Kass and Mike’s raw and deeply personal stories are universal strategies for choosing cofounders, greenlighting and funding ideas, building high-performing teams, creating the right culture, and pivoting businesses before it’s too late.

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