For The Alternative Medicine Cabinet, self-publishing was my first choice. I had heard from numerous health writers that their experience with “traditional” publishers was not a good one.
I wanted to have the book done quickly and in the way I wanted. I’m sort of a control freak when it comes to certain things and when I heard the stories of publishers changing titles, reworking content, eliminating the index, changing your headshot and taking 12-18 months (and that’s after you FIND someone who will publish it), I made the decision that I’d do the first on my own. Now, as this book does well and I release others I will probably pursue a more traditional publisher. And as I’m established if someone wants to republish this book, I’d be completely open to that.
The company I chose to work through, Infinity Publishing, worked out great. They were able to rush through my book for a very small fee; I think their quality is great and it was a very easy and affordable process. They do print on demand so I can order as many as I want and not fill my garage with boxes of unsold books.
I worked very hard to make sure the book was as professional as possible and hired an editor which I advise everyone to do. It certainly can be time consuming and expensive, but worth it if you want to be taken seriously. And having a professional headshot and cover is important too. As of this point there’s nothing that hasn’t worked and I’m hoping it stays that way.
Again, I think for my next book(s), I might pursue traditional publishing. It’s helpful to be able to say that my first sold well and you should publish my second. But it’s so easy to self-publish and might be tempting to just do it that way again. Hopefully as The Alternative Medicine Cabinet sells and I start work on the second, I’ll know what the best decision will be. But it is comforting to know that you can have a professional book without much outlay of cash and call it your own. We’ll just have to see what the future holds.