What’s the difference between a coffee and a vente Frappaccino from Starbucks? Or a tablet and an iPad? The difference is that one is just a “thing” and the other has a specific identity as part of a recognizable brand. Indie books—for better or worse—are out there on their own: no publisher, no reviews, no way for booksellers and buyers to tell them apart. IndieReader solves this problem by creating an imprint and resource where booksellers can go to get more info on self-pubbed titles (reviews, ratings, etc.) so that, for the first time, they can offer readers a choice of indie books.

Posted in: IndieReader In-Store