Marcia Johnston on Her IRDA Winning “Word Up!”

wordupWhat is the name of the book and when was it published?

Word Up! How to Write Powerful Sentences and Paragraphs (And Everything You Build from Them).  It was published April 27, 2013

What’s the book’s first line?

Want one tip, a single bloat-busting strategy guaranteed to energize your sentences?

What’s the book about? Give us the “pitch”.

Word Up!—an eclectic collection of essays, more inspiration guide than style guide—serves up tips and insights for anyone who wants to write with umph. Word Up! does what too few writing books do: it practices while preaching, shows while telling, uses powerful writing to talk about powerful writing. It explores the perplexities and celebrates the pleasures of the English language. It leaves you smiling—and ready to conquer your next blank (or blah) page.

What inspired you to write the book?  

(1) The joy of writing. (2) The importance of writing skills. (3) The widespread need for writing skills. (4) The paucity of well-written, fun-to-read books on writing. (5) The joy of writing.

What’s the main reason someone should really read this book?

Pleasure in the way it says what it says.